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We are not creative 'ninjas' or 'gurus'. We are just ordinary people who can help your wellness business thrive.

The Ordinary Path comprises Strategists, Designers, Copywriters, Digital Marketers, Illustrators, and 3D Artists who craft tailor-made creative solutions for your business.

The 5 Ordinary Rules*

*Please read before applying.

01.

We value  kindness.

 

Seriously. That's our first and most important rule. We only collaborate with kind people who love their businesses and respect their partners. 

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02.

We use witty humor.

 

While not all brands are suited for humor, rest assured that we'll explore the potential for adding a touch of wit to your brand.

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03.

We love authenticity.

 

No A.I.-generated content or boring marketing buzzwords. We craft unique and tailor made creative work with care.

04.

We do our best work.

 

We give 100% even for the smallest tasks. Sometimes the most creative projects emerge from what initially seems like a dull task.

05.

We keep dreaming.

 

No matter how challenging things may seem around us, we keep fighting for the best in ourselves and society.

Authentic creativity
for positive change

Antonis Margaronis, Founder of The Ordinary Path

With over a decade of experience in prestigious design and advertising agencies, I founded The Ordinary Path to help wellness businesses change more lives through strategic branding and creative communications.

 

I firmly believe that in challenging times of uncertainty, kindness can pave the way for positive change. That's why we only collaborate with kind people to create authentic work that positively impacts individuals.

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Antonis helped us define our entire communication strategy, which we now follow consistently. His rare blend of creativity, strategic thinking, and organizational skills, ensures brand consistency, quality results, and timely delivery.

Panagiotis Charamis

Co-founder & CEO at Click to Therapy

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